Four Elements of Travel Blogging

If you can write and you love traveling, there us very little that is stopping you from becoming a travel blogger. That being said, it is not as easy as it may seem at first. The things to consider are the quality of your content, the tools at your disposal and other things we will discuss today.

Audience

Like with any service or product, ask yourself this – who is your target audience? Simply saying: “Well, people who love traveling, of course!” is not enough. There is a niche to consider. BASE jumping from the Eiffel Tower is not something retirees who love long walks on the beach will be interested in. Likewise, adrenaline junkies couldn’t care less about the Sakura Festival in Japan, where people gather to watch the cherry tree blossom. Find your audience, and see what interests them.

Content

There is already a ton of bloggers out there. Why do you stand out? How are you different from anyone else? It is not about having a wacky catchphrase, though it may seem like that’s all it takes to get a cult following. Believe it or not, that comes later. Try to focus on the quality of what you post for the time being.

You could be traveling around the globe and trying to pick up the history and philosophy of various martial arts. You could also try your hand at various folk dances around the world. Another idea to consider is going through cultural rituals that symbolize coming of age in certain areas. The possibilities are endless.

Consider the format of your content as well. Recordings of landscapes and interviews are fine and well, but they need to have proper video and audio quality, as well as decent editing.

Web Skills and Tools

There is a ton of websites where you can blog without paying anything. While it may sound like a perfect job opportunity to post your content on someone’s website and not pay for hosting, it is slightly more complicated. You can lose your content, for one, when the website owner, or their host, decides to pack it in. Furthermore, your audience might need to go through an intolerable amount of ads to see your content.

For this reason, we recommend paying for hosting, setting up your website with WordPress and taking complete creative control of your blog. It is more secure, and it provides more freedom. The choice is simple.

Partners and Affiliates

If there are other travel bloggers you know, you can partner up with them to provide your audience with a constant stream of content. The same goes with affiliate programs – someone refers people to you and vice versa, and everybody wins. Just choose your partners wisely.